| Overview |
Former IBM Watson Marketing platform offering email, mobile, and cross-channel campaign management for enterprises. |
A technology-powered bookkeeping and accounting service for small businesses with dedicated bookkeepers and advisory. |
| Pricing |
Subscription (Custom) |
Subscription ($399-$899/month) |
| Key Features |
- Email marketing
- Mobile push
- SMS
- Campaign management
- Personalization
- Analytics
- Journey builder
|
- Dedicated bookkeeper
- Monthly financials
- Payroll
- Tax prep
- Advisory
- Dashboard
- App integration
- CFO services
|
| Pros |
- Enterprise features
- Cross-channel
- IBM heritage
- Scalable
|
- Dedicated bookkeeper
- Technology-powered
- Advisory included
- Good dashboard
|
| Cons |
- Expensive
- Complex
- Transition from IBM
|
- Expensive
- US only
- Limited self-service
- Contract commitments
|
