| Overview |
Former IBM Watson Marketing platform offering email, mobile, and cross-channel campaign management for enterprises. |
A free B2B payment platform for small businesses to pay vendors by bank transfer or card and manage accounts payable. |
| Pricing |
Subscription (Custom) |
Freemium (Free (2.9% for card payments)) |
| Key Features |
- Email marketing
- Mobile push
- SMS
- Campaign management
- Personalization
- Analytics
- Journey builder
|
- Bill payments
- ACH transfers
- Card payments
- Approval workflows
- Vendor management
- Scheduling
- Accounting sync
- Batch payments
|
| Pros |
- Enterprise features
- Cross-channel
- IBM heritage
- Scalable
|
- Free for bank transfers
- Easy to use
- Good for small businesses
- Pay by card earn rewards
|
| Cons |
- Expensive
- Complex
- Transition from IBM
|
- Card payment fees
- Limited AP automation
- US only
- Basic reporting
|
