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Act! vs Affinity Photo: 2026 Comparison

Act! Affinity Photo
Overview A long-standing CRM and marketing automation platform trusted by small and midsize businesses for over 35 years. A professional photo editing application offering advanced retouching, HDR merge, panorama stitching, and RAW processing.
Pricing Subscription ($30-$50/user/month) One_time ($69.99)
Key Features
  • Contact management
  • Opportunity tracking
  • Marketing automation
  • Custom dashboards
  • Mobile access
  • Integration
  • emarketing
  • Calendar management
  • RAW processing
  • HDR merge
  • Focus stacking
  • Panorama stitching
  • Frequency separation
  • Liquify
  • Batch processing
  • PSD support
Pros
  • Long track record
  • On-premise option
  • Good for small businesses
  • Established user base
  • One-time purchase
  • Professional quality
  • Fast performance
  • Full PSD support
Cons
  • Interface feels dated
  • Limited modern integrations
  • Marketing features are basic
  • Mobile app is limited
  • Less third-party plugin support
  • Learning curve from Photoshop
  • No cloud library
  • Fewer AI features than Photoshop

Act!

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Affinity Photo

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