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Act! vs AgencyAnalytics: 2026 Comparison

Act! AgencyAnalytics
Overview A long-standing CRM and marketing automation platform trusted by small and midsize businesses for over 35 years. AgencyAnalytics is an all-in-one reporting platform built specifically for marketing agencies to track SEO and PPC performance. It automates client reporting across multiple marketing channels and tools.
Pricing Subscription ($30-$50/user/month) Paid ($12-18/client/mo)
Key Features
  • Contact management
  • Opportunity tracking
  • Marketing automation
  • Custom dashboards
  • Mobile access
  • Integration
  • emarketing
  • Calendar management
  • SEO reporting
  • PPC dashboards
  • social media tracking
  • call tracking
  • white-label reports
  • automated reporting
  • 80+ integrations
  • rank tracking
Pros
  • Long track record
  • On-premise option
  • Good for small businesses
  • Established user base
  • Purpose-built for agencies
  • Good value per client
  • Extensive integrations
  • White-label capabilities
Cons
  • Interface feels dated
  • Limited modern integrations
  • Marketing features are basic
  • Mobile app is limited
  • Agency-focused only
  • Limited custom analysis
  • Basic data visualization
  • Add-ons increase cost

Act!

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AgencyAnalytics

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