| Overview |
A long-standing CRM and marketing automation platform trusted by small and midsize businesses for over 35 years. |
ContentCal (now part of Adobe) is a content planning and social media management platform focused on visual content calendars and approval workflows. It helps teams plan, collaborate, and publish content efficiently. |
| Pricing |
Subscription ($30-$50/user/month) |
Paid ($37-Custom/mo) |
| Key Features |
- Contact management
- Opportunity tracking
- Marketing automation
- Custom dashboards
- Mobile access
- Integration
- emarketing
- Calendar management
|
- Visual content calendar
- approval workflows
- analytics
- content hub
- pinboard for ideas
- campaigns
- team collaboration
- social publishing
|
| Pros |
- Long track record
- On-premise option
- Good for small businesses
- Established user base
|
- Clean visual calendar
- Good approval process
- Content hub for ideas
- Now backed by Adobe
|
| Cons |
- Interface feels dated
- Limited modern integrations
- Marketing features are basic
- Mobile app is limited
|
- Merged into Adobe Express
- Feature set evolving
- Uncertain standalone future
|
