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Act! vs Favro: 2026 Comparison

Act! Favro
Overview A long-standing CRM and marketing automation platform trusted by small and midsize businesses for over 35 years. Collaborative planning platform for cross-functional teams combining planning boards, sheets, and docs in shared collections.
Pricing Subscription ($30-$50/user/month) Subscription ($10.20/mo)
Key Features
  • Contact management
  • Opportunity tracking
  • Marketing automation
  • Custom dashboards
  • Mobile access
  • Integration
  • emarketing
  • Calendar management
  • Planning boards
  • Backlogs
  • Sheets
  • Documents
  • Relations
  • Timelines
  • Collections
  • Full-text search
Pros
  • Long track record
  • On-premise option
  • Good for small businesses
  • Established user base
  • Cross-functional planning
  • Flexible views
  • Good for scaling teams
  • Relations
Cons
  • Interface feels dated
  • Limited modern integrations
  • Marketing features are basic
  • Mobile app is limited
  • Learning curve
  • Smaller platform
  • Limited integrations