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Act! vs Flock: 2026 Comparison

Act! Flock
Overview A long-standing CRM and marketing automation platform trusted by small and midsize businesses for over 35 years. Team messaging and collaboration platform with built-in productivity tools, to-dos, polls, and notes.
Pricing Subscription ($30-$50/user/month) Freemium ($0-6/mo)
Key Features
  • Contact management
  • Opportunity tracking
  • Marketing automation
  • Custom dashboards
  • Mobile access
  • Integration
  • emarketing
  • Calendar management
  • Team messaging
  • Video calls
  • To-dos
  • Polls
  • Notes
  • Code snippets
  • Shared channels
Pros
  • Long track record
  • On-premise option
  • Good for small businesses
  • Established user base
  • Built-in productivity tools
  • Affordable
  • Easy to use
  • Good free tier
Cons
  • Interface feels dated
  • Limited modern integrations
  • Marketing features are basic
  • Mobile app is limited
  • Smaller platform
  • Limited integrations
  • Less polished