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Act! vs GemPages: 2026 Comparison

Act! GemPages
Overview A long-standing CRM and marketing automation platform trusted by small and midsize businesses for over 35 years. A Shopify page builder with AI-powered features for creating high-converting landing pages and sales funnels.
Pricing Subscription ($30-$50/user/month) Freemium (Free-$199/month)
Key Features
  • Contact management
  • Opportunity tracking
  • Marketing automation
  • Custom dashboards
  • Mobile access
  • Integration
  • emarketing
  • Calendar management
  • AI page generation
  • Drag-and-drop builder
  • Sales funnels
  • Template library
  • Lazy loading
  • Custom code
  • Mobile editor
  • A/B testing
Pros
  • Long track record
  • On-premise option
  • Good for small businesses
  • Established user base
  • AI layout generation
  • Good template library
  • Fast page loading
  • Affordable pricing
Cons
  • Interface feels dated
  • Limited modern integrations
  • Marketing features are basic
  • Mobile app is limited
  • Shopify only
  • AI generation needs refinement
  • Some templates are basic
  • Can be slow for complex pages