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Act! vs Hunter.io: 2026 Comparison

Act! Hunter.io
Overview A long-standing CRM and marketing automation platform trusted by small and midsize businesses for over 35 years. Hunter.io is an email finding and verification platform that helps sales teams discover professional email addresses. It crawls the web to index public email addresses and provides domain search and verification tools.
Pricing Subscription ($30-$50/user/month) Freemium ($0-399/mo)
Key Features
  • Contact management
  • Opportunity tracking
  • Marketing automation
  • Custom dashboards
  • Mobile access
  • Integration
  • emarketing
  • Calendar management
  • Email finder
  • domain search
  • email verifier
  • bulk tasks
  • campaigns
  • browser extension
  • API
Pros
  • Long track record
  • On-premise option
  • Good for small businesses
  • Established user base
  • Excellent email finding accuracy
  • Clean API
  • Good verification
  • Simple interface
Cons
  • Interface feels dated
  • Limited modern integrations
  • Marketing features are basic
  • Mobile app is limited
  • Limited to email discovery
  • No phone numbers
  • Can miss newer contacts