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Act! vs iStock: 2026 Comparison

Act! iStock
Overview A long-standing CRM and marketing automation platform trusted by small and midsize businesses for over 35 years. A stock photography marketplace by Getty Images offering affordable photos, illustrations, vectors, and video clips.
Pricing Subscription ($30-$50/user/month) Subscription ($12.99-$33/month)
Key Features
  • Contact management
  • Opportunity tracking
  • Marketing automation
  • Custom dashboards
  • Mobile access
  • Integration
  • emarketing
  • Calendar management
  • Stock photos
  • Illustrations
  • Vectors
  • Video
  • Curated collections
  • AI search
  • Flexible licensing
  • Plugin for design tools
Pros
  • Long track record
  • On-premise option
  • Good for small businesses
  • Established user base
  • Affordable pricing
  • Getty quality
  • Good curation
  • Plugin integrations
Cons
  • Interface feels dated
  • Limited modern integrations
  • Marketing features are basic
  • Mobile app is limited
  • Smaller library than Shutterstock
  • Credit system confusing
  • Some dated content
  • Extra license costs