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Act! vs Kaspr: 2026 Comparison

Act! Kaspr
Overview A long-standing CRM and marketing automation platform trusted by small and midsize businesses for over 35 years. Kaspr is a prospecting tool that provides B2B contact data including phone numbers and email addresses directly from LinkedIn. It offers a Chrome extension and dashboard for lead management and enrichment.
Pricing Subscription ($30-$50/user/month) Freemium ($0-79/user/mo)
Key Features
  • Contact management
  • Opportunity tracking
  • Marketing automation
  • Custom dashboards
  • Mobile access
  • Integration
  • emarketing
  • Calendar management
  • LinkedIn data extraction
  • phone numbers
  • email finder
  • Chrome extension
  • enrichment
  • workflow automation
  • CRM integration
Pros
  • Long track record
  • On-premise option
  • Good for small businesses
  • Established user base
  • Good European data
  • Easy to use
  • Affordable
  • Real-time data retrieval
Cons
  • Interface feels dated
  • Limited modern integrations
  • Marketing features are basic
  • Mobile app is limited
  • Smaller US database
  • Limited features beyond data
  • Newer platform