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Act! vs Klevu: 2026 Comparison

Act! Klevu
Overview A long-standing CRM and marketing automation platform trusted by small and midsize businesses for over 35 years. An AI-driven search and product discovery platform for e-commerce with NLP and machine learning-powered relevance.
Pricing Subscription ($30-$50/user/month) Subscription (Starting at $449/month)
Key Features
  • Contact management
  • Opportunity tracking
  • Marketing automation
  • Custom dashboards
  • Mobile access
  • Integration
  • emarketing
  • Calendar management
  • AI search
  • NLP processing
  • Product recommendations
  • Category navigation
  • Merchandising
  • Analytics
  • Self-learning algorithms
  • A/B testing
Pros
  • Long track record
  • On-premise option
  • Good for small businesses
  • Established user base
  • Strong AI capabilities
  • Self-learning relevance
  • Good multi-language support
  • Visual merchandising
Cons
  • Interface feels dated
  • Limited modern integrations
  • Marketing features are basic
  • Mobile app is limited
  • Expensive
  • Enterprise-focused
  • Implementation complexity
  • Limited free trial