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Act! vs Knock: 2026 Comparison

Act! Knock
Overview A long-standing CRM and marketing automation platform trusted by small and midsize businesses for over 35 years. A notifications infrastructure platform for building in-app, email, SMS, and push notification workflows with a single API.
Pricing Subscription ($30-$50/user/month) Freemium (Free-$250/month)
Key Features
  • Contact management
  • Opportunity tracking
  • Marketing automation
  • Custom dashboards
  • Mobile access
  • Integration
  • emarketing
  • Calendar management
  • Multi-channel notifications
  • Preference management
  • In-app feed
  • Workflow builder
  • Batching
  • Throttling
  • Analytics
  • Templates
Pros
  • Long track record
  • On-premise option
  • Good for small businesses
  • Established user base
  • Multi-channel support
  • Good developer experience
  • Preference management
  • Easy integration
Cons
  • Interface feels dated
  • Limited modern integrations
  • Marketing features are basic
  • Mobile app is limited
  • Newer platform
  • Can be expensive
  • Limited template editor
  • Smaller community