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Act! vs Mixmax: 2026 Comparison

Act! Mixmax
Overview A long-standing CRM and marketing automation platform trusted by small and midsize businesses for over 35 years. Mixmax is a sales engagement platform that works directly within Gmail to help teams automate outreach and book more meetings. It combines email sequences, calendar scheduling, and workflow automation in one tool.
Pricing Subscription ($30-$50/user/month) Freemium ($0-69/user/mo)
Key Features
  • Contact management
  • Opportunity tracking
  • Marketing automation
  • Custom dashboards
  • Mobile access
  • Integration
  • emarketing
  • Calendar management
  • Email sequences
  • email tracking
  • calendar scheduling
  • workflow rules
  • polls and surveys
  • CRM integration
  • templates
Pros
  • Long track record
  • On-premise option
  • Good for small businesses
  • Established user base
  • Works directly in Gmail
  • Easy to set up
  • Good calendar features
  • Affordable pricing
Cons
  • Interface feels dated
  • Limited modern integrations
  • Marketing features are basic
  • Mobile app is limited
  • Gmail only
  • Limited reporting
  • Not ideal for large enterprises