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Act! vs MXToolbox: 2026 Comparison

Act! MXToolbox
Overview A long-standing CRM and marketing automation platform trusted by small and midsize businesses for over 35 years. Comprehensive email and DNS monitoring platform for diagnosing email delivery issues and monitoring domain health.
Pricing Subscription ($30-$50/user/month) Freemium ($0-399/mo)
Key Features
  • Contact management
  • Opportunity tracking
  • Marketing automation
  • Custom dashboards
  • Mobile access
  • Integration
  • emarketing
  • Calendar management
  • MX lookup
  • Blacklist check
  • SMTP diagnostics
  • DMARC
  • SPF
  • Domain health
  • Monitoring
Pros
  • Long track record
  • On-premise option
  • Good for small businesses
  • Established user base
  • Free tools
  • Comprehensive DNS checks
  • Industry standard
  • Monitoring
Cons
  • Interface feels dated
  • Limited modern integrations
  • Marketing features are basic
  • Mobile app is limited
  • Pro features expensive
  • Interface dated
  • Overwhelming for beginners