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Act! vs Nimble for Real Estate: 2026 Comparison

Act! Nimble for Real Estate
Overview A long-standing CRM and marketing automation platform trusted by small and midsize businesses for over 35 years. Nimble CRM applied to real estate workflows with social enrichment and contact management for agents managing relationships.
Pricing Subscription ($30-$50/user/month) Subscription ($24.90/user/month)
Key Features
  • Contact management
  • Opportunity tracking
  • Marketing automation
  • Custom dashboards
  • Mobile access
  • Integration
  • emarketing
  • Calendar management
  • Social enrichment
  • Contact management
  • Pipeline management
  • Email tracking
  • Prospector
  • Group messaging
  • Tags
  • Activity tracking
Pros
  • Long track record
  • On-premise option
  • Good for small businesses
  • Established user base
  • Social media integration
  • Contact enrichment
  • Affordable
  • Good for networking agents
Cons
  • Interface feels dated
  • Limited modern integrations
  • Marketing features are basic
  • Mobile app is limited
  • Not RE-specific
  • No MLS integration
  • Basic pipeline
  • Limited transaction features

Act!

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Nimble for Real Estate

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