| Overview |
A long-standing CRM and marketing automation platform trusted by small and midsize businesses for over 35 years. |
A social-enriched CRM that automatically combines contacts, communication history, and social data into unified profiles. |
| Pricing |
Subscription ($30-$50/user/month) |
Subscription ($24.90/user/month) |
| Key Features |
- Contact management
- Opportunity tracking
- Marketing automation
- Custom dashboards
- Mobile access
- Integration
- emarketing
- Calendar management
|
- Social profile matching
- Contact enrichment
- Email tracking
- Group messaging
- Activity tracking
- Pipeline management
- Prospector tool
- Smart contacts
|
| Pros |
- Long track record
- On-premise option
- Good for small businesses
- Established user base
|
- Excellent contact enrichment
- Great social media integration
- Simple and affordable
- Good browser extension
|
| Cons |
- Interface feels dated
- Limited modern integrations
- Marketing features are basic
- Mobile app is limited
|
- Limited pipeline management
- No phone support
- Basic reporting
- Not ideal for large teams
|
