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Act! vs Pilot: 2026 Comparison

Act! Pilot
Overview A long-standing CRM and marketing automation platform trusted by small and midsize businesses for over 35 years. A bookkeeping and CFO services provider for startups and growing businesses with dedicated finance experts.
Pricing Subscription ($30-$50/user/month) Subscription ($599-$1299/month)
Key Features
  • Contact management
  • Opportunity tracking
  • Marketing automation
  • Custom dashboards
  • Mobile access
  • Integration
  • emarketing
  • Calendar management
  • Dedicated bookkeeper
  • Accrual accounting
  • Tax preparation
  • CFO services
  • Financial dashboards
  • Burn rate tracking
  • Revenue recognition
  • R&D tax credits
Pros
  • Long track record
  • On-premise option
  • Good for small businesses
  • Established user base
  • Startup-focused
  • Accrual accounting
  • CFO services available
  • Good for tech companies
Cons
  • Interface feels dated
  • Limited modern integrations
  • Marketing features are basic
  • Mobile app is limited
  • Expensive
  • Minimum requirements
  • Limited for non-tech
  • Service quality varies