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Act! vs Postman: 2026 Comparison

Act! Postman
Overview A long-standing CRM and marketing automation platform trusted by small and midsize businesses for over 35 years. The leading API development platform for designing, testing, documenting, and collaborating on APIs.
Pricing Subscription ($30-$50/user/month) Freemium (Free-$49/user/month)
Key Features
  • Contact management
  • Opportunity tracking
  • Marketing automation
  • Custom dashboards
  • Mobile access
  • Integration
  • emarketing
  • Calendar management
  • API testing
  • Collections
  • Environments
  • Mock servers
  • Monitors
  • Documentation
  • Collaboration
  • Automated testing
Pros
  • Long track record
  • On-premise option
  • Good for small businesses
  • Established user base
  • Industry standard for APIs
  • Great collaboration
  • Free plan is generous
  • Extensive features
Cons
  • Interface feels dated
  • Limited modern integrations
  • Marketing features are basic
  • Mobile app is limited
  • Getting bloated
  • Desktop app resource heavy
  • Free plan limitations increasing
  • Steep learning curve for advanced features