| Overview |
A long-standing CRM and marketing automation platform trusted by small and midsize businesses for over 35 years. |
A CRM built specifically for B2B product businesses that integrates stock-aware selling with customer relationship management. |
| Pricing |
Subscription ($30-$50/user/month) |
Subscription ($22-$55/user/month) |
| Key Features |
- Contact management
- Opportunity tracking
- Marketing automation
- Custom dashboards
- Mobile access
- Integration
- emarketing
- Calendar management
|
- Stock-aware CRM
- Order management
- B2B eCommerce
- Pipeline management
- Inventory integration
- Reporting
- Customer portal
- Xero/QuickBooks sync
|
| Pros |
- Long track record
- On-premise option
- Good for small businesses
- Established user base
|
- Purpose-built for product businesses
- Inventory awareness
- Good accounting sync
- B2B focus
|
| Cons |
- Interface feels dated
- Limited modern integrations
- Marketing features are basic
- Mobile app is limited
|
- Niche market
- Limited outside product businesses
- Basic marketing tools
- Smaller ecosystem
|
