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Act! vs Qualified: 2026 Comparison

Act! Qualified
Overview A long-standing CRM and marketing automation platform trusted by small and midsize businesses for over 35 years. A conversational sales and marketing platform for Salesforce users with AI-powered live chat and meeting booking.
Pricing Subscription ($30-$50/user/month) Enterprise_only (Starting at $3500/month)
Key Features
  • Contact management
  • Opportunity tracking
  • Marketing automation
  • Custom dashboards
  • Mobile access
  • Integration
  • emarketing
  • Calendar management
  • Salesforce integration
  • AI chatbot
  • Live chat
  • Meeting booking
  • Account-based signals
  • Pipeline generation
  • Visitor intelligence
  • Analytics
Pros
  • Long track record
  • On-premise option
  • Good for small businesses
  • Established user base
  • Deep Salesforce integration
  • Powerful AI
  • ABM capabilities
  • Revenue-focused
Cons
  • Interface feels dated
  • Limited modern integrations
  • Marketing features are basic
  • Mobile app is limited
  • Very expensive
  • Salesforce required
  • Complex setup
  • Enterprise-only