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Act! vs Really Simple Systems: 2026 Comparison

Act! Really Simple Systems
Overview A long-standing CRM and marketing automation platform trusted by small and midsize businesses for over 35 years. A straightforward cloud CRM designed for small businesses and teams running B2B operations.
Pricing Subscription ($30-$50/user/month) Freemium (Free-$46/user/month)
Key Features
  • Contact management
  • Opportunity tracking
  • Marketing automation
  • Custom dashboards
  • Mobile access
  • Integration
  • emarketing
  • Calendar management
  • Contact management
  • Sales pipeline
  • Marketing tools
  • Service desk
  • Custom reports
  • Email integration
  • API access
  • GDPR compliance
Pros
  • Long track record
  • On-premise option
  • Good for small businesses
  • Established user base
  • Very easy to use
  • Affordable
  • Good customer support
  • GDPR focused
Cons
  • Interface feels dated
  • Limited modern integrations
  • Marketing features are basic
  • Mobile app is limited
  • Limited features
  • Basic interface
  • Not for larger teams
  • Few advanced automations

Act!

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Really Simple Systems

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