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Act! vs ShipStation: 2026 Comparison

Act! ShipStation
Overview A long-standing CRM and marketing automation platform trusted by small and midsize businesses for over 35 years. A leading multi-carrier shipping solution that automates order fulfillment with discounted shipping rates and label printing.
Pricing Subscription ($30-$50/user/month) Subscription ($9.99-$229.99/month)
Key Features
  • Contact management
  • Opportunity tracking
  • Marketing automation
  • Custom dashboards
  • Mobile access
  • Integration
  • emarketing
  • Calendar management
  • Multi-carrier shipping
  • Discounted rates
  • Automation rules
  • Branded tracking
  • Batch label printing
  • Inventory management
  • Returns portal
  • 100+ integrations
Pros
  • Long track record
  • On-premise option
  • Good for small businesses
  • Established user base
  • Discounted USPS/UPS/FedEx rates
  • Powerful automation
  • Many integrations
  • Branded tracking pages
Cons
  • Interface feels dated
  • Limited modern integrations
  • Marketing features are basic
  • Mobile app is limited
  • Can be expensive
  • Learning curve
  • Occasional sync issues
  • Customer support wait times