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Act! vs Shortcut: 2026 Comparison

Act! Shortcut
Overview A long-standing CRM and marketing automation platform trusted by small and midsize businesses for over 35 years. Modern project management tool for software teams with stories, epics, iterations, and developer-friendly workflows.
Pricing Subscription ($30-$50/user/month) Freemium ($0-12/mo)
Key Features
  • Contact management
  • Opportunity tracking
  • Marketing automation
  • Custom dashboards
  • Mobile access
  • Integration
  • emarketing
  • Calendar management
  • Stories
  • Epics
  • Iterations
  • Milestones
  • Labels
  • Git integration
  • API
  • Automations
Pros
  • Long track record
  • On-premise option
  • Good for small businesses
  • Established user base
  • Developer-friendly
  • Clean interface
  • Good API
  • Free tier
Cons
  • Interface feels dated
  • Limited modern integrations
  • Marketing features are basic
  • Mobile app is limited
  • Software teams only
  • Limited features
  • Smaller community