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Act! vs Spline: 2026 Comparison

Act! Spline
Overview A long-standing CRM and marketing automation platform trusted by small and midsize businesses for over 35 years. A free 3D design tool for creating interactive web experiences with real-time collaboration and easy embedding.
Pricing Subscription ($30-$50/user/month) Freemium (Free-$36/month)
Key Features
  • Contact management
  • Opportunity tracking
  • Marketing automation
  • Custom dashboards
  • Mobile access
  • Integration
  • emarketing
  • Calendar management
  • 3D modeling
  • Real-time collaboration
  • Web embedding
  • Interactions
  • Animation
  • Materials
  • Physics
  • Export to code
Pros
  • Long track record
  • On-premise option
  • Good for small businesses
  • Established user base
  • Free plan available
  • Easy to learn
  • Web-native 3D
  • Real-time collaboration
Cons
  • Interface feels dated
  • Limited modern integrations
  • Marketing features are basic
  • Mobile app is limited
  • Limited advanced modeling
  • Performance with complex scenes
  • Newer platform
  • Export limitations on free plan