| Overview |
A long-standing CRM and marketing automation platform trusted by small and midsize businesses for over 35 years. |
Tailwind is a marketing tool originally built for Pinterest and Instagram that has expanded to email and more. It uses SmartSchedule technology to determine optimal posting times and includes a design tool. |
| Pricing |
Subscription ($30-$50/user/month) |
Freemium ($0-79.99/mo) |
| Key Features |
- Contact management
- Opportunity tracking
- Marketing automation
- Custom dashboards
- Mobile access
- Integration
- emarketing
- Calendar management
|
- SmartSchedule
- Pinterest scheduling
- Instagram scheduling
- email marketing
- Tailwind Create design tool
- hashtag finder
- analytics
- communities
|
| Pros |
- Long track record
- On-premise option
- Good for small businesses
- Established user base
|
- Best-in-class Pinterest tools
- SmartSchedule optimization
- Built-in design tool
- Communities feature
|
| Cons |
- Interface feels dated
- Limited modern integrations
- Marketing features are basic
- Mobile app is limited
|
- Primarily Pinterest/Instagram focused
- Email feature is basic
- Interface can be confusing
|
