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Act! vs Tettra: 2026 Comparison

Act! Tettra
Overview A long-standing CRM and marketing automation platform trusted by small and midsize businesses for over 35 years. A knowledge management tool for teams with AI-powered answers, content verification, and Slack integration.
Pricing Subscription ($30-$50/user/month) Freemium (Free-$8.33/user/month)
Key Features
  • Contact management
  • Opportunity tracking
  • Marketing automation
  • Custom dashboards
  • Mobile access
  • Integration
  • emarketing
  • Calendar management
  • Knowledge base
  • AI-powered answers
  • Slack integration
  • Content verification
  • Templates
  • Analytics
  • Search
  • Team wiki
Pros
  • Long track record
  • On-premise option
  • Good for small businesses
  • Established user base
  • AI answers from your docs
  • Good Slack integration
  • Simple interface
  • Free plan available
Cons
  • Interface feels dated
  • Limited modern integrations
  • Marketing features are basic
  • Mobile app is limited
  • Limited features
  • Small team
  • Fewer integrations
  • Basic analytics