| Overview |
A long-standing CRM and marketing automation platform trusted by small and midsize businesses for over 35 years. |
One of the oldest real estate CRMs offering contact management, MLS integration, and automated follow-up for real estate professionals. |
| Pricing |
Subscription ($30-$50/user/month) |
Subscription ($109-$399/month) |
| Key Features |
- Contact management
- Opportunity tracking
- Marketing automation
- Custom dashboards
- Mobile access
- Integration
- emarketing
- Calendar management
|
- Contact management
- MLS integration
- Market reports
- Follow-up coach
- Social insights
- Transaction management
- Mobile app
- Team tools
|
| Pros |
- Long track record
- On-premise option
- Good for small businesses
- Established user base
|
- Long track record
- MLS integration
- Market snapshot reports
- Established brand
|
| Cons |
- Interface feels dated
- Limited modern integrations
- Marketing features are basic
- Mobile app is limited
|
- Expensive
- Dated interface
- Slow to modernize
- Better alternatives exist
|
