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Act! vs Waalaxy: 2026 Comparison

Act! Waalaxy
Overview A long-standing CRM and marketing automation platform trusted by small and midsize businesses for over 35 years. Waalaxy is a LinkedIn and email outreach automation tool that helps sales teams prospect and engage leads through multi-channel sequences. It offers a Chrome extension for easy LinkedIn automation with CRM-like features.
Pricing Subscription ($30-$50/user/month) Freemium ($0-80/mo)
Key Features
  • Contact management
  • Opportunity tracking
  • Marketing automation
  • Custom dashboards
  • Mobile access
  • Integration
  • emarketing
  • Calendar management
  • LinkedIn automation
  • email sequences
  • multi-channel campaigns
  • CRM features
  • templates
  • lead import
  • cloud-based automation
Pros
  • Long track record
  • On-premise option
  • Good for small businesses
  • Established user base
  • Easy LinkedIn automation
  • Good multi-channel sequences
  • Affordable
  • Cloud-based operation
Cons
  • Interface feels dated
  • Limited modern integrations
  • Marketing features are basic
  • Mobile app is limited
  • Limited to LinkedIn and email
  • Can trigger LinkedIn restrictions
  • Basic reporting