Gifts

Culture

Reviews

Local Spots

Act! vs Zapier: 2026 Comparison

Act! Zapier
Overview A long-standing CRM and marketing automation platform trusted by small and midsize businesses for over 35 years. Leading no-code automation platform connecting 6000+ apps to automate workflows with triggers, actions, and filters.
Pricing Subscription ($30-$50/user/month) Freemium ($0-69/mo)
Key Features
  • Contact management
  • Opportunity tracking
  • Marketing automation
  • Custom dashboards
  • Mobile access
  • Integration
  • emarketing
  • Calendar management
  • 6000+ app connections
  • Zaps
  • Multi-step workflows
  • Filters
  • Paths
  • Tables
  • Interfaces
  • AI
Pros
  • Long track record
  • On-premise option
  • Good for small businesses
  • Established user base
  • Largest app directory
  • Easy to use
  • Reliable
  • No-code
Cons
  • Interface feels dated
  • Limited modern integrations
  • Marketing features are basic
  • Mobile app is limited
  • Expensive at scale
  • Task limits
  • Performance varies