| Overview |
A long-standing CRM and marketing automation platform trusted by small and midsize businesses for over 35 years. |
ZoomInfo is a leading B2B data and intelligence platform that provides detailed company and contact information for sales and marketing teams. It offers intent data, org charts, and technographic insights to accelerate pipeline. |
| Pricing |
Subscription ($30-$50/user/month) |
Paid ($15000-40000/yr) |
| Key Features |
- Contact management
- Opportunity tracking
- Marketing automation
- Custom dashboards
- Mobile access
- Integration
- emarketing
- Calendar management
|
- Company database
- intent data
- org charts
- technographics
- website visitor tracking
- conversation intelligence
- workflow automation
|
| Pros |
- Long track record
- On-premise option
- Good for small businesses
- Established user base
|
- Industry-leading data quality
- Deep company insights
- Strong intent signals
- Excellent integrations
|
| Cons |
- Interface feels dated
- Limited modern integrations
- Marketing features are basic
- Mobile app is limited
|
- Very expensive
- Long contracts
- Data gaps in certain regions
|
