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Act! vs Zuora: 2026 Comparison

Act! Zuora
Overview A long-standing CRM and marketing automation platform trusted by small and midsize businesses for over 35 years. An enterprise subscription management platform for pricing, billing, payment collection, and revenue recognition at scale.
Pricing Subscription ($30-$50/user/month) Enterprise_only (Custom pricing)
Key Features
  • Contact management
  • Opportunity tracking
  • Marketing automation
  • Custom dashboards
  • Mobile access
  • Integration
  • emarketing
  • Calendar management
  • Subscription billing
  • CPQ
  • Revenue recognition
  • Payment orchestration
  • Subscription analytics
  • Multi-currency
  • Tax compliance
  • API
Pros
  • Long track record
  • On-premise option
  • Good for small businesses
  • Established user base
  • Enterprise-grade billing
  • Strong revenue recognition
  • Complex pricing support
  • Scalable
Cons
  • Interface feels dated
  • Limited modern integrations
  • Marketing features are basic
  • Mobile app is limited
  • Very expensive
  • Complex implementation
  • Steep learning curve
  • Requires dedicated team