| Overview |
Advanced email marketing and automation platform combining email, CRM, and machine learning for personalized customer experiences. |
Tailwind is a marketing tool originally built for Pinterest and Instagram that has expanded to email and more. It uses SmartSchedule technology to determine optimal posting times and includes a design tool. |
| Pricing |
Subscription ($29-259/mo) |
Freemium ($0-79.99/mo) |
| Key Features |
- Marketing automation
- CRM
- Site tracking
- Split testing
- Predictive sending
- SMS marketing
- Lead scoring
|
- SmartSchedule
- Pinterest scheduling
- Instagram scheduling
- email marketing
- Tailwind Create design tool
- hashtag finder
- analytics
- communities
|
| Pros |
- Powerful automation
- Built-in CRM
- Excellent deliverability
- Machine learning features
|
- Best-in-class Pinterest tools
- SmartSchedule optimization
- Built-in design tool
- Communities feature
|
| Cons |
- Steep learning curve
- Higher price point
- Complex for beginners
|
- Primarily Pinterest/Instagram focused
- Email feature is basic
- Interface can be confusing
|
