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Affinity vs Insightly: 2026 Comparison

Affinity Insightly
Overview A relationship intelligence CRM designed for dealmakers in private capital, investment banking, and consulting. A CRM and project management platform designed for growing businesses to manage relationships and deliver projects.
Pricing Subscription (Custom pricing) Subscription ($29-$99/user/month)
Key Features
  • Relationship intelligence
  • Automatic data capture
  • Deal management
  • Analytics
  • Email integration
  • Chrome extension
  • Alliances
  • Pipeline management
  • Contact management
  • Project management
  • Workflow automation
  • Email tracking
  • Custom dashboards
  • Relationship linking
  • Lead routing
  • Business intelligence
Pros
  • Excellent relationship mapping
  • Automatic activity capture
  • Great for deal-driven firms
  • Strong analytics
  • Combined CRM and project management
  • Good Gmail and Outlook integration
  • Relationship mapping
  • Reasonable pricing
Cons
  • Expensive
  • Niche use case
  • Limited marketing features
  • Not for general business use
  • Interface feels dated
  • Limited customization options
  • Customer support could improve
  • Mobile app is basic