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Affinity vs Newsletter Glue: 2026 Comparison

Affinity Newsletter Glue
Overview A relationship intelligence CRM designed for dealmakers in private capital, investment banking, and consulting. WordPress plugin that turns blog posts into newsletters, connecting to multiple email service providers directly from the editor.
Pricing Subscription (Custom pricing) Subscription ($99-499/yr)
Key Features
  • Relationship intelligence
  • Automatic data capture
  • Deal management
  • Analytics
  • Email integration
  • Chrome extension
  • Alliances
  • Pipeline management
  • WordPress integration
  • Multiple ESP connections
  • Gutenberg editor
  • Subscriber management
Pros
  • Excellent relationship mapping
  • Automatic activity capture
  • Great for deal-driven firms
  • Strong analytics
  • WordPress native
  • Multi-ESP support
  • Easy workflow
  • One-click send
Cons
  • Expensive
  • Niche use case
  • Limited marketing features
  • Not for general business use
  • WordPress only
  • Limited features
  • Smaller team

Affinity

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Newsletter Glue

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