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Affinity vs Really Simple Systems: 2026 Comparison

Affinity Really Simple Systems
Overview A relationship intelligence CRM designed for dealmakers in private capital, investment banking, and consulting. A straightforward cloud CRM designed for small businesses and teams running B2B operations.
Pricing Subscription (Custom pricing) Freemium (Free-$46/user/month)
Key Features
  • Relationship intelligence
  • Automatic data capture
  • Deal management
  • Analytics
  • Email integration
  • Chrome extension
  • Alliances
  • Pipeline management
  • Contact management
  • Sales pipeline
  • Marketing tools
  • Service desk
  • Custom reports
  • Email integration
  • API access
  • GDPR compliance
Pros
  • Excellent relationship mapping
  • Automatic activity capture
  • Great for deal-driven firms
  • Strong analytics
  • Very easy to use
  • Affordable
  • Good customer support
  • GDPR focused
Cons
  • Expensive
  • Niche use case
  • Limited marketing features
  • Not for general business use
  • Limited features
  • Basic interface
  • Not for larger teams
  • Few advanced automations

Affinity

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Really Simple Systems

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