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Affinity vs Simple Analytics: 2026 Comparison

Affinity Simple Analytics
Overview A relationship intelligence CRM designed for dealmakers in private capital, investment banking, and consulting. Simple Analytics provides straightforward website analytics without tracking personal data or using cookies. It focuses on simplicity and privacy while still delivering actionable traffic insights.
Pricing Subscription (Custom pricing) Paid ($9-49/mo)
Key Features
  • Relationship intelligence
  • Automatic data capture
  • Deal management
  • Analytics
  • Email integration
  • Chrome extension
  • Alliances
  • Pipeline management
  • Cookie-free analytics
  • privacy-focused
  • goal tracking
  • tweet viewer
  • referral tracking
  • API access
  • data export
  • lightweight script
Pros
  • Excellent relationship mapping
  • Automatic activity capture
  • Great for deal-driven firms
  • Strong analytics
  • Very simple to use
  • Privacy compliant
  • Lightweight
  • Clean interface
Cons
  • Expensive
  • Niche use case
  • Limited marketing features
  • Not for general business use
  • Very basic features
  • Limited segmentation
  • No real-time data
  • Small team behind product

Affinity

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Simple Analytics

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