| Overview |
A relationship intelligence CRM designed for dealmakers in private capital, investment banking, and consulting. |
SpyFu specializes in competitive intelligence for SEO and PPC by revealing competitors' keyword strategies and ad spend. It provides historical data on competitor search marketing activities. |
| Pricing |
Subscription (Custom pricing) |
Paid ($39-79/mo) |
| Key Features |
- Relationship intelligence
- Automatic data capture
- Deal management
- Analytics
- Email integration
- Chrome extension
- Alliances
- Pipeline management
|
- Competitor keyword research
- PPC analysis
- backlink tracking
- rank tracking
- SERP analysis
- ad history
- keyword grouping
- domain comparisons
|
| Pros |
- Excellent relationship mapping
- Automatic activity capture
- Great for deal-driven firms
- Strong analytics
|
- Excellent competitor intelligence
- Affordable pricing
- Unlimited search results
- Historical data
|
| Cons |
- Expensive
- Niche use case
- Limited marketing features
- Not for general business use
|
- Smaller keyword database
- Basic site audit
- Dated interface
- Limited non-US data
|