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AgencyAnalytics vs Fat Free CRM: 2026 Comparison

AgencyAnalytics Fat Free CRM
Overview AgencyAnalytics is an all-in-one reporting platform built specifically for marketing agencies to track SEO and PPC performance. It automates client reporting across multiple marketing channels and tools. A lightweight open-source Ruby on Rails CRM application designed for small teams who want a simple self-hosted solution.
Pricing Paid ($12-18/client/mo) Freemium (Free (open source))
Key Features
  • SEO reporting
  • PPC dashboards
  • social media tracking
  • call tracking
  • white-label reports
  • automated reporting
  • 80+ integrations
  • rank tracking
  • Contact management
  • Lead tracking
  • Opportunity management
  • Campaign tracking
  • Task management
  • User management
  • Custom fields
  • Tagging
Pros
  • Purpose-built for agencies
  • Good value per client
  • Extensive integrations
  • White-label capabilities
  • Free and lightweight
  • Simple to use
  • Ruby on Rails based
  • Clean interface
Cons
  • Agency-focused only
  • Limited custom analysis
  • Basic data visualization
  • Add-ons increase cost
  • No longer actively maintained
  • Very basic features
  • Small community
  • Limited integrations

AgencyAnalytics

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