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AgencyAnalytics vs Lumar: 2026 Comparison

AgencyAnalytics Lumar
Overview AgencyAnalytics is an all-in-one reporting platform built specifically for marketing agencies to track SEO and PPC performance. It automates client reporting across multiple marketing channels and tools. Lumar (formerly DeepCrawl) is an enterprise website intelligence platform that provides technical SEO monitoring and site architecture analysis. It offers cloud-based crawling with automated quality assurance.
Pricing Paid ($12-18/client/mo) Paid (Custom)
Key Features
  • SEO reporting
  • PPC dashboards
  • social media tracking
  • call tracking
  • white-label reports
  • automated reporting
  • 80+ integrations
  • rank tracking
  • Cloud-based crawling
  • site architecture analysis
  • SEO monitoring
  • QA testing
  • accessibility audits
  • analytics integration
  • API access
  • automated alerts
Pros
  • Purpose-built for agencies
  • Good value per client
  • Extensive integrations
  • White-label capabilities
  • Enterprise-grade crawling
  • Cloud-based convenience
  • Good integration options
  • Automated monitoring
Cons
  • Agency-focused only
  • Limited custom analysis
  • Basic data visualization
  • Add-ons increase cost
  • Expensive
  • Enterprise-focused
  • Complex setup
  • Steep learning curve

AgencyAnalytics

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Lumar

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