| Overview |
A flexible no-code platform frequently used as a lightweight CRM with customizable bases, views, and automation capabilities. |
One of the oldest real estate CRMs offering contact management, MLS integration, and automated follow-up for real estate professionals. |
| Pricing |
Freemium (Free-$20/user/month) |
Subscription ($109-$399/month) |
| Key Features |
- Custom databases
- Multiple views
- Automation
- Integrations
- Forms
- Reporting
- Apps
- Collaboration
|
- Contact management
- MLS integration
- Market reports
- Follow-up coach
- Social insights
- Transaction management
- Mobile app
- Team tools
|
| Pros |
- Extremely flexible
- Beautiful interface
- Great for custom workflows
- Strong community
|
- Long track record
- MLS integration
- Market snapshot reports
- Established brand
|
| Cons |
- Not a dedicated CRM
- Requires setup
- Can get complex
- Limited CRM-specific features
|
- Expensive
- Dated interface
- Slow to modernize
- Better alternatives exist
|
