| Overview |
Cloud collaboration platform combining spreadsheet flexibility with database power for building custom apps and workflows. |
Sprout Social Listening is the social listening module within Sprout Social that monitors brand mentions, industry conversations, and competitor activity across social media. It provides sentiment analysis and trend identification. |
| Pricing |
Freemium ($0-27/mo) |
Paid ($249-499/mo (included with Sprout Social)) |
| Key Features |
- Relational database
- Multiple views
- Automations
- Extensions
- Interfaces
- Syncs
- API
- AI
|
- Topic monitoring
- sentiment analysis
- trend identification
- competitive analysis
- audience demographics
- share of voice
- custom queries
- automated alerts
|
| Pros |
- Flexible database
- Multiple views
- Good API
- App building
|
- Integrated with Sprout Social
- Easy to set up
- Good sentiment analysis
- Clean interface
|
| Cons |
- Expensive at scale
- Row limits
- Learning curve
|
- Requires Sprout Social subscription
- Limited compared to dedicated listening tools
- Higher cost
|
