| Overview |
A search and discovery API platform providing fast, relevant search experiences with typo-tolerance and faceted filtering for developers. |
Brandwatch Social (formerly Falcon.io) is an enterprise social media management suite combining publishing, advertising, engagement, and measurement in one platform. It integrates with Brandwatch's powerful consumer intelligence. |
| Pricing |
Freemium (Free-$1.50/1K requests) |
Paid (Custom pricing) |
| Key Features |
- Search API
- Recommend API
- InstantSearch UI
- Typo tolerance
- Geo search
- A/B testing
- Analytics
- Multi-language
|
- Social publishing
- content calendar
- engagement hub
- measurement & benchmarking
- social advertising
- audience management
- content pool
- campaign management
|
| Pros |
- Sub-millisecond search
- Great documentation
- InstantSearch libraries
- Generous free tier
|
- Enterprise-grade features
- Strong analytics
- Content pool for asset management
- Brandwatch integration
|
| Cons |
- Expensive at scale
- Complex pricing
- Record size limits
- Vendor lock-in
|
- Expensive
- Complex setup
- Requires training
|
