| Overview |
Amazon's scalable cloud email service for sending transactional and marketing emails at extremely low cost. |
Commerce experience cloud combining content management, search, and marketing automation with AI personalization. |
| Pricing |
Pay-per-use ($0.10/1000 emails) |
Subscription (Custom) |
| Key Features |
- Email sending
- Receiving
- Templates
- Configuration sets
- Dedicated IPs
- Event publishing
|
- Email marketing
- CDP
- AI personalization
- Content management
- Search
- Recommendations
- SMS
|
| Pros |
- Extremely affordable
- Massive scale
- AWS integration
- Reliable
|
- Strong AI
- Commerce focus
- CDP built-in
- Personalization
|
| Cons |
- Requires technical setup
- Limited marketing features
- No visual builder
|
- Very expensive
- Complex
- Enterprise focused
|
