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Amazon SES vs Gusto: 2026 Comparison

Amazon SES Gusto
Overview Amazon's scalable cloud email service for sending transactional and marketing emails at extremely low cost. An all-in-one payroll, benefits, and HR platform for small businesses with automated tax filing and employee self-service.
Pricing Pay-per-use ($0.10/1000 emails) Subscription ($40-$80/month + $6-12/person)
Key Features
  • Email sending
  • Receiving
  • Templates
  • Configuration sets
  • Dedicated IPs
  • Event publishing
  • Payroll processing
  • Tax filing
  • Benefits administration
  • Time tracking
  • Onboarding
  • Compliance
  • Employee self-service
  • Contractor payments
Pros
  • Extremely affordable
  • Massive scale
  • AWS integration
  • Reliable
  • Easy payroll processing
  • Automatic tax filing
  • Good benefits options
  • Clean interface
Cons
  • Requires technical setup
  • Limited marketing features
  • No visual builder
  • Limited HR features
  • Not for large companies
  • Benefits limited by state
  • Support can be slow