| Overview |
Amazon's scalable cloud email service for sending transactional and marketing emails at extremely low cost. |
A revenue growth marketing platform now part of Constant Contact that offers CRM, marketing automation, and sales enablement. |
| Pricing |
Pay-per-use ($0.10/1000 emails) |
Subscription ($449-$1499/month) |
| Key Features |
- Email sending
- Receiving
- Templates
- Configuration sets
- Dedicated IPs
- Event publishing
|
- CRM
- Marketing automation
- Email marketing
- Landing pages
- Social management
- Blog builder
- Analytics
- Sales optimizer
|
| Pros |
- Extremely affordable
- Massive scale
- AWS integration
- Reliable
|
- Full marketing and CRM suite
- Good for agencies
- Behavioral tracking
- Affordable for agencies
|
| Cons |
- Requires technical setup
- Limited marketing features
- No visual builder
|
- Acquired by Constant Contact
- Complex for small business
- Steep learning curve
- Platform transition uncertainty
|
