| Overview |
Animoto is a video creation platform that makes it easy to create professional marketing videos from photos and video clips. It offers drag-and-drop simplicity with templates designed for specific marketing use cases. |
The former name of Copper CRM, a Google Workspace-native CRM that was rebranded in 2018 to better reflect its focus. |
| Pricing |
Freemium ($0-79/mo) |
Subscription ($23-$99/user/month) |
| Key Features |
- Drag-and-drop video maker
- marketing templates
- stock library
- branding tools
- text overlays
- music library
- social sharing
- screen recording
|
- Google Workspace integration
- Pipeline management
- Email tracking
- Automation
- Reporting
- Contact enrichment
- Mobile app
- Task management
|
| Pros |
- Very easy to use
- Marketing-focused templates
- Good stock library
- Quick video creation
|
- Deep Google integration
- Easy adoption
- Clean UI
- Automatic data entry
|
| Cons |
- Limited creative control
- Fewer advanced editing features
- Templates can feel restrictive
|
- Rebranded as Copper
- Google-dependent
- Limited features outside Google
- Higher pricing
|