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Apptivo vs iStock: 2026 Comparison

Apptivo iStock
Overview A comprehensive suite of cloud business apps including CRM, project management, invoicing, and supply chain tools. A stock photography marketplace by Getty Images offering affordable photos, illustrations, vectors, and video clips.
Pricing Freemium (Free-$20/user/month) Subscription ($12.99-$33/month)
Key Features
  • CRM
  • Project management
  • Invoicing
  • Supply chain
  • HR management
  • Custom apps
  • Email marketing
  • Procurement
  • Stock photos
  • Illustrations
  • Vectors
  • Video
  • Curated collections
  • AI search
  • Flexible licensing
  • Plugin for design tools
Pros
  • Very affordable
  • Comprehensive suite
  • Customizable
  • Good mobile app
  • Affordable pricing
  • Getty quality
  • Good curation
  • Plugin integrations
Cons
  • Interface can be confusing
  • Support response times
  • Less polished than competitors
  • Learning curve for full suite
  • Smaller library than Shutterstock
  • Credit system confusing
  • Some dated content
  • Extra license costs