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Apptivo vs Thryv: 2026 Comparison

Apptivo Thryv
Overview A comprehensive suite of cloud business apps including CRM, project management, invoicing, and supply chain tools. An all-in-one small business management platform combining CRM, marketing, payments, and customer communication tools.
Pricing Freemium (Free-$20/user/month) Subscription ($228-$533/month)
Key Features
  • CRM
  • Project management
  • Invoicing
  • Supply chain
  • HR management
  • Custom apps
  • Email marketing
  • Procurement
  • CRM
  • Online presence
  • Marketing automation
  • Payment processing
  • Social media
  • Appointment scheduling
  • Reviews management
  • Document storage
Pros
  • Very affordable
  • Comprehensive suite
  • Customizable
  • Good mobile app
  • All-in-one for small business
  • Marketing included
  • Payment processing
  • Review management
Cons
  • Interface can be confusing
  • Support response times
  • Less polished than competitors
  • Learning curve for full suite
  • Expensive
  • Primarily US market
  • Long contracts reported
  • Can be overwhelming