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Apptivo vs Wave: 2026 Comparison

Apptivo Wave
Overview A comprehensive suite of cloud business apps including CRM, project management, invoicing, and supply chain tools. A free accounting and invoicing software for small businesses and freelancers with optional paid payroll and payment processing.
Pricing Freemium (Free-$20/user/month) Freemium (Free (accounting) + paid add-ons)
Key Features
  • CRM
  • Project management
  • Invoicing
  • Supply chain
  • HR management
  • Custom apps
  • Email marketing
  • Procurement
  • Accounting
  • Invoicing
  • Receipt scanning
  • Bank connections
  • Financial reports
  • Payment processing
  • Payroll
  • Multi-currency
Pros
  • Very affordable
  • Comprehensive suite
  • Customizable
  • Good mobile app
  • Completely free accounting
  • Good invoicing
  • Easy to use
  • Receipt scanning
Cons
  • Interface can be confusing
  • Support response times
  • Less polished than competitors
  • Learning curve for full suite
  • Limited features
  • Payroll costs extra
  • Payment processing fees
  • No inventory management